A-Z Guide to the Fashion Industry | Organic Basics
Shopping Cart
Free DK shipping above 600 DKK. Easy returns.

Shipping

All orders are sent within 1-2 working days from our warehouse in Denmark. EU orders will be delivered within 2-5 days, international orders take between 5 and 18 days depending on your chosen delivery method. Learn more about our return policy here.
Destination Shipping method Delivery time Price Free above
Albania DHL Express Home Delivery 3-5 working days 326 DKK 1000 DKK
Andorra DHL Express Home Delivery 2-5 working days 325 DKK N/A
DHL Economy Home Delivery 5-8 working days 225 DKK 1000 DKK
Antigua and Barbuda DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Argentina UPS Express Home Delivery 2-5 working days 351 DKK 1000 DKK
UPS Express Access Point 2-5 working days 351 DKK N/A
Armenia DHL Express Home Delivery 3-5 working days 461 DKK 1000 DKK
Aruba DHL Express Home Delivery 4-7 working days 460 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 145 DKK 1000 DKK
Australia UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 150 DKK 1000 DKK
Austria UPS Express Home Delivery 2-4 working days 145 DKK N/A
UPS Express Access Point 2-4 working days 145 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 600 DKK
Azerbaijan DHL Express Home Delivery 3-5 working days 461 DKK 1000 DKK
Bahamas DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Barbados DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Belgium UPS Express Home Delivery 2-4 working days 130 DKK N/A
UPS Express Access Point 2-4 working days 130 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 600 DKK
Belize DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Bolivia DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Bosnia And Herzegovina DHL Express Home Delivery 3-5 working days 326 DKK 1000 DKK
Brazil UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 110 DKK 1000 DKK
Bulgaria DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 7-10 working days 139 DKK 600 DKK
Canada UPS Express Home Delivery 2-5 working days 245 DKK N/A
UPS Express Access Point 2-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 120 DKK 650 DKK
Chile UPS Express Home Delivery 2-5 working days 363 DKK 1000 DKK
UPS Express Access Point 2-5 working days 363 DKK N/A
China UPS Express Home Delivery 2-5 working days 360 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Colombia DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Costa Rica DHL Express Home Delivery 3-6 working days 461 DKK 1000 DKK
Croatia DHL Express Home Delivery 2-4 working days 162 DKK N/A
DHL Economy Home Delivery 5-8 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Cuba DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Curacao DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Cyprus DHL Express Home Delivery 3-5 working days 162 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 700 DKK
Czech Republic UPS Express Home Delivery 2-4 working days 184 DKK N/A
UPS Express Access Point 2-4 working days 184 DKK N/A
UPS Standard Home Delivery 5-8 working days 69 DKK 600 DKK
Denmark PostNord Home Delivery 2-4 working days 55 DKK 600 DKK
DAO 2-4 working days 39 DKK 600 DKK
PostNord Business 2-4 working days 45 DKK 600 DKK
Dominican Republic DHL Express Home Delivery 4-7 working days 460 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 145 DKK 1000 DKK
Ecuador DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
El Salvador DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Estonia DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 5-8 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Faroe Islands DHL Express Home Delivery 3-5 working days 460 DKK 1000 DKK
Finland PostNord Home Delivery 2-4 working days 100 DKK N/A
PostNord Packet Shop 2-4 working days 80 DKK N/A
UPS Standard Home Delivery 4-7 working days 69 DKK 600 DKK
France UPS Express Home Delivery 2-4 working days 130 DKK N/A
UPS Express Access Point 2-4 working days 140 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 600 DKK
French Guiana DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Georgia DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Germany DHL Paket Home Delivery 2-4 working days 55 DKK 600 DKK
DHL Paket Pack Station 2-4 working days 55 DKK 600 DKK
Gibraltar DHL Express Home Delivery 3-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 160 DKK 1000 DKK
Greece UPS Express Home Delivery 2-4 working days 145 DKK N/A
UPS Express Access Point 2-4 working days 145 DKK N/A
UPS Standard Home Delivery 6-9 working days 69 DKK 600 DKK
Greenland DHL Express Home Delivery 3-5 working days 340 DKK 1000 DKK
Guadeloupe DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Guatemala DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Guernsey DHL Express Home Delivery 3-5 working days 324 DKK 1000 DKK
Guyana DHL Express Home Delivery 5-8 working days 461 DKK 1000 DKK
Honduras DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Hong Kong UPS Express Home Delivery 2-5 working days 330 DKK N/A
UPS Express Access Point 2-5 working days 290 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Hungary UPS Express Home Delivery 2-4 working days 184 DKK N/A
UPS Express Access Point 2-4 working days 184 DKK N/A
UPS Standard Home Delivery 5-8 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Iceland UPS Express Home Delivery 2-5 working days 220 DKK N/A
UPS Express Access Point 2-5 working days 220 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 1000 DKK
India UPS Express Home Delivery 2-5 working days 351 DKK 1000 DKK
UPS Express Access Point 2-5 working days 351 DKK N/A
Indonesia UPS Express Home Delivery 2-5 working days 351 DKK 1000 DKK
UPS Express Access Point 2-5 working days 351 DKK N/A
Ireland UPS Express Home Delivery 2-4 working days 130 DKK N/A
UPS Express Access Point 2-4 working days 140 DKK N/A
UPS Standard Home Delivery 5-8 working days 69 DKK 600 DKK
Israel DHL Express Home Delivery 3-5 working days 400 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 110 DKK 1000 DKK
Italy UPS Express Home Delivery 2-4 working days 145 DKK N/A
UPS Express Access Point 2-4 working days 145 DKK N/A
UPS Standard Home Delivery 5-8 working days 89 DKK 600 DKK
Jamaica DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Japan UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 125 DKK 1000 DKK
Jersey DHL Express Home Delivery 4-7 working days 325 DKK N/A
DHL Economy Home Delivery 7-10 working days 182 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 160 DKK 1000 DKK
Kazakhstan DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Kuwait DHL Express Home Delivery 3-5 working days 402 DKK 1000 DKK
Latvia DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 5-8 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Liechtenstein DHL Express Home Delivery 2-4 working days 324 DKK 1000 DKK
Lithuania DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 4-7 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Luxembourg DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 4-7 working days 69 DKK 600 DKK
Malaysia DHL Express Home Delivery 4-7 working days 400 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Malta DHL Express Home Delivery 3-5 working days 162 DKK 600 DKK
Mexico UPS Express Home Delivery 2-5 working days 245 DKK N/A
UPS Express Access Point 2-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 110 DKK 1000 DKK
Moldova DHL Express Home Delivery 3-5 working days 310 DKK 1000 DKK
Monaco DHL Express Home Delivery 2-4 working days 324 DKK 600 DKK
Montenegro DHL Express Home Delivery 3-5 working days 310 DKK 1000 DKK
New Zealand UPS Express HomeDelivery 2-5 working days 350 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 150 DKK 1000 DKK
Netherlands UPS Express Home Delivery 2-4 working days 130 DKK N/A
UPS Express Access Point 2-4 working days 130 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 600 DKK
Nicaragua DHL Express Home Delivery 5-8 working days 461 DKK 1000 DKK
North Macedonia DHL Express Home Delivery 2-4 working days 310 DKK 1000 DKK
North Macedonia DHL Express Home Delivery 3-5 working days 326 DKK 1000 DKK
Norway UPS Express Home Delivery 2-5 working days 200 DKK N/A
UPS Express Access Point 2-5 working days 160 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 90 DKK 1000 DKK
Panama DHL Express Home Delivery 3-6 working days 461 DKK 1000 DKK
Paraguay DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Peru DHL Express Home Delivery 3-6 working days 461 DKK 1000 DKK
Poland UPS Express Home Delivery 2-4 working days 184 DKK N/A
UPS Express Access Point 2-4 working days 184 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 600 DKK
Portugal UPS Express Home Delivery 2-4 working days 145 DKK N/A
UPS Express Access Point 2-4 working days 145 DKK N/A
UPS Standard Home Delivery 5-8 working days 69 DKK 600 DKK
Puerto Rico DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Qatar DHL Express Home Delivery 3-5 working days 402 DKK 1000 DKK
Romania DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 6-9 working days 139 DKK 600 DKK
Russia DHL Express Home Delivery 3-6 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 105 DKK 1000 DKK
San Marino DHL Express Home Delivery 5-8 working days 324 DKK 1000 DKK
Saudi Arabia DHL Express Home Delivery 4-7 working days 400 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Serbia DHL Express Home Delivery 3-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 105 DKK 1000 DKK
Singapore UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 90 DKK 1000 DKK
Slovakia DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 5-8 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
Slovenia DHL Express Home Delivery 2-4 working days 162 DKK N/A
UPS Standard Home Delivery 4-7 working days 139 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 100 DKK 600 DKK
South Korea UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Spain UPS Express Home Delivery 2-4 working days 145 DKK N/A
UPS Express Access Point 2-4 working days 145 DKK N/A
UPS Standard Home Delivery 5-8 working days 69 DKK 600 DKK
Sweden PostNord Home Delivery 2-4 working days 80 DKK 600 DKK
PostNord Packet Shop 2-4 working days 55 DKK 600 DKK
PostNord Business 2-5 working days 55 DKK 600 DKK
Switzerland UPS Express Home Delivery 2-5 working days 235 DKK N/A
UPS Express Access Point 2-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 95 DKK 1000 DKK
Thailand UPS Express Home Delivery 2-5 working days 350 DKK N/A
UPS Express Access Point 2-5 working days 310 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 100 DKK 1000 DKK
Trinidad and Tobago DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Turkey UPS Express Home Delivery 2-5 working days 220 DKK N/A
UPS Express Access Point 2-5 working days 220 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 5-10 working days 140 DKK 1000 DKK
Ukraine DHL Express Home Delivery 3-5 working days 201 DKK 1000 DKK
United Kingdom UPS Express Home Delivery 2-4 working days 130 DKK N/A
UPS Express Access Point 2-4 working days 140 DKK N/A
DHL Paket Home Delivery 4-7 working days 69 DKK 650 DKK
United States UPS Express Home Delivery 2-5 working days 245 DKK N/A
UPS Express Access Point 2-5 working days 200 DKK N/A
Deutsche Post Packet Tracked (home-delivery) 8-18 working days 110 DKK 650 DKK
Uruguay DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Venezuela DHL Express Home Delivery 4-7 working days 461 DKK 1000 DKK
Together with icons we offset the entire CO2 footprint of shipping and production.

The A-Z guide to

Nasty chemicals. Water waste. Unfair workplaces. Fashion is dirty. Here’s 26 reasons why we want to change that.
Jump to
A is for Ask more
A is for

Ask more

Ask where it’s made. Ask who made it. Ask because you deserve to know how your clothes are made. They’re your clothes after all.

AZGUIDE
B is for

Buy less

Choose carefully. Buy what you need. Make it last.

C is for Climate Change
C is for

Climate Change

Contrary to what the disbelievers say - climate change is happening. Production emissions release CO2 and other harmful greenhouse gases into the atmosphere - contributing to climate change. It’s pretty scary - but let’s fix it.

AZGUIDE
D is for

Dyeing

Over 2000 chemicals are used in order to process textiles - including nasty ones like mercury, lead, formaldehyde and chlorine. Some of these are known carcinogens and not even 1/10th of the 1600 used just in textile dyeing are approved by the Environmental Protection Agency.

AZGUIDE
E is for

Energy

Production is resource heavy - but did you know that 2/3rds of the environmental harm of clothing is created in the consumption phase through washing and drying? That’s actually good news because you can wash only when needed, skip the dryer and save tonnes of energy (and water, too).

AZGUIDE
F is for

Slow > fast

Fast fashion sucks. Slow fashion rules. Period.

AZGUIDE
G is for

Greenwashing

That’s when brands pretend to be sustainably focussed but in reality they don’t take any action to improve their processes. Look for signs of greenwashing and ask questions - even if you think they’re being ethical and transparent.

AZGUIDE
H is for

Cause less harm

Fashion is dirty. In fact - it’s the third most polluting industry in the world and one of the largest consumers of water on the planet. Fashion is responsible for 20% of the world’s water pollution. So it’s not only using significant amounts of water - it’s also polluting those same waterways after production has ended. That’s never a cool move. It doesn’t need to be that way - your clothes can be made better - and with resources that don’t harm our environment.

AZGUIDE
I is for

Insecticides and pesticides

According to the World Wildlife Foundation, conventional cotton (non-organic) uses 11% of the world’s pesticides and 24% of the world’s insecticides - despite the fact that it only uses 2.4% of the world’s arable land. That’s got to be the world’s worst ratio.

AZGUIDE
J is for

It’s a journey

Sustainability is a journey - not a destination. We need to keep learning, researching, asking and challenging ourselves to become better consumers (and manufacturers, too). As long as you do the best that you can right now and look ahead to improve - it’s the right pathway.

AZGUIDE
K is for

Knowledge

“Power is knowledge.” Someone important wrote that a long time ago - but it’s still true. The more you know the more you can respond and change. Here’s looking at you - fashion industry.

AZGUIDE
L is for

Longevity

Humans send approx. 92 million tons of textile waste into landfills every year. Why - you ask? Because fashion often doesn’t last. So it should be designed to last - obviously. That’s the #1 rule when it comes to sustainable fashion.

AZGUIDE
M is for

Mother

Mother Earth - that is. Protect her - because she’s the only one we have.

AZGUIDE
N is for

Natural fibers

Always a good choice but not always the most sustainable. They often take a lot of water to produce. For example, it can take over 2,500 liters of water just to make one cotton tee - that’s like 20 full bathtubs of water.

AZGUIDE
O is for

Odor

It’s probably the #1 reason why you wash your clothes. We all sweat - and that’s cool. Sweat creates bacteria which leads to smelly clothes. But it’s actually possible to stop the growth of odor causing bacteria - helping you to reduce the need for frequent washing and saving litres of water and loads of energy. Hint: it’s called SilverTech™.

AZGUIDE
P is for

Plastic - not fantastic

Synthetic clothing releases little microplastics into the environment during washing. That’s because synthetic clothing is made from - you guessed it - plastic. But it’s not quite as simple as that. Recycled synthetics actually have a much lesser environmental footprint in production - as they take significantly less water and energy to make. Anyway, remember that a GUPPYFRIEND™ washing bag traps those little bits of plastic before they enter the waterways when you wash your synthetics.

AZGUIDE
Q is for

Quality

That means quality fabric and workmanship but also having a quality work environment. You’d think that all of these things would be normal in the industry but let us tell you - it ain’t.

AZGUIDE
R is for

Recycled textiles

Recycle textiles are the future. Textiles can often be recycled - but they rarely are. So as more clothing donation services are working with textile recycling centers - there’s no reason why they should end up in the trash.

AZGUIDE
S is for

Scraps

Fabric scraps are natural in the production phase. But it’s possible to use machine cutting to have waste efficiency of up to 90%. Plus, fabric scraps can be recycled into things like upholstery filler and stuff like that. Hate it or love it - scraps can be reduced, reused and recycled.

AZGUIDE
T is for

Technology wins

How does a brand innovate to make the industry more sustainable? Technology is a big part of the answer. It can assist with reducing water and energy waste, closing the loop and it also helps extend the lifetime of a piece of clothing.

AZGUIDE
U is for

Upcycling

Taking scraps, excess textile waste and plastic and then not just downcycling them but upcycling them into new clothing is something beautiful.

AZGUIDE
V is for

Viscose fibers

These are semi-synthetic fibers made from trees - but that doesn’t mean they’re more sustainable. In fact, viscose fibers have been marked as D or E sustainable fibers in the Made By Environmental Benchmark for Fibers because they’re chemical and water intensive. On the other hand, Lenzing from Austria makes incredibly soft and sustainable fabrics like TENCEL™ lyocell in a much, much more eco-friendly process (so it gets the fancy A grade).

AZGUIDE
W is for

Water

It’s our planet’s most important resource, but over 1 billion people don’t have access to safe drinking water. The fashion industry is the second largest consumer of water because it takes so damn much water to grow, dye and process fabric. Let’s fix that.

AZGUIDE
X is for

Eliminate unsafe and unfair work conditions

Accreditations like the GOTS Certificate, BSCI core labor rights and the SA8000 Standard ensure that factories are held accountable for the safety and wellbeing of their workers. Working with factories that treat their employees with respect and pay them a living wage is equally as important as the environmental perspective.

AZGUIDE
Y is for

Why change?

The fashion industry is dirty. In fact - it’s the third most polluting industry in the world and one of the largest consumers of water on the planet. It doesn’t need to be that way - your clothes can be made better - with resources that don’t harm our environment.

AZGUIDE
Z is for

Zero waste

Going zero waste isn’t easy. It is possible to downcycle loads of things but less easy to actually prevent any waste from going to landfill. Brands need to work with consumers better in order to reduce waste. Take packaging for instance - there’s a lot of room for improvement. So let’s just refuse single use plastic, okay.